News aggregator
E-Mail Relevance a Worldwide Concern
Be relevant or be gone.
Categories: Marketing Trends in ecommerce
US Watching More TV than Ever
Video spreads out across many screens.
Categories: Marketing Trends in ecommerce
Online TV, Automakers and Buyers
Will Detroit meet the buyers of its dreams on the Web?
Categories: Marketing Trends in ecommerce
Broadband and Internet Use in Australia
Small population, big pipes
Categories: Marketing Trends in ecommerce
UK Online Spending Rises, Diversifies
Rising fuel costs drive consumers to the Web.
Categories: Marketing Trends in ecommerce
Will Internet Politicking Pay Off?
How much does candidate site traffic matter?
Categories: Marketing Trends in ecommerce
Text Messaging Huge with Young Adults
But no mass influence yet for text marketing
Categories: Marketing Trends in ecommerce
Online Reviews Sway Shoppers
Consumers look for peer opinions.
Categories: Marketing Trends in ecommerce
Broadband Holdouts Hunker Down
Reminder: Online ads don't reach everyone.
Categories: Marketing Trends in ecommerce
Japanese Mobile Advertising Evolving
Mobile pics and text ads lead the way.
Categories: Marketing Trends in ecommerce
Online Buying Diversifies, but Concerns Remain
Consumers would still like to see goods in person.
Categories: Marketing Trends in ecommerce
Video to Consume One-Third of Each Day
Video entertainment to rival sleep time.
Categories: Marketing Trends in ecommerce
Voters Head to Web for Campaign Info
The electorate is online, even if ad dollars aren't.
Categories: Marketing Trends in ecommerce
Online Buyers in France on the Rise
Broadband and e-commerce go hand in hand.
Categories: Marketing Trends in ecommerce
Digital In-Theater Ad Spending Grows
It's summer blockbuster—and incremental revenue—season.
Categories: Marketing Trends in ecommerce
Green Consumer Demographics
Energy savings appeal to much of the US online population.
Categories: Marketing Trends in ecommerce
Brazil's Mobile Internet Promise
Consumers leapfrog PCs for the mobile Web.
Categories: Marketing Trends in ecommerce
Digital Music Spending, Complexity Up
Artists look for new revenues—think ads—as total recording sales dip.
Categories: Marketing Trends in ecommerce
Will In-Flight Broadband Take Off?
Clicking the friendly skies
Categories: Marketing Trends in ecommerce
Behavioral Targeting and Customer Segmentation
Letting customers create their own segments
Categories: Marketing Trends in ecommerce
